MASTER TRACK WINS THREE TELLY AWARDS
Lincoln, NE – (July 8th, 2009) For the second year in a row Master Track Productions has been awarded a Telly Award for their work on Hornady Manufacturing Company’s new products video. This year the Hornady 2009 New Products Video won two Telly Awards in two separate categories, Direct Marketing and Infomercial. Two Telly Awards are great, but three is even better. Master Track Productions won another Telly Award for the RCM commercial also produced for Hornady Manufacturing.
The RCM commercial aired on a number of hunting channels including, The Outdoor Channel, Versus and The Sportsman Channel and helped launch Hornady’s new 300 and 338 Ruger Compact Magnum (RCM) ammunition.
The Hornady 2009 New Products Video, is a thirty-minute promotional video featuring Hornady’s new ammunition lineup for 2009. It includes product demonstrations, staff interviews and graphics to help highlight each new product. As a key part of Hornady’s marketing efforts the video needed to grab the viewers attention and deliver information in an exciting, energetic way. Thirty thousand DVD copies of the video were shipped all over the world. The Hornady 2009 New Products Video can also be viewed at http://www.hornady.com
The Telly Awards are the premier awards honoring outstanding local, regional, and cable TV commercials and programs and the finest film and video productions. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world. Silver Telly winners include Disney, ESPN, Golf Channel, Lockheed Martin, NBA Entertainment, Outdoor Channel, PBS, SCI FI Channel, Sports Illustrated, The Boeing Company, and Warner Bros.
“There is a lot of competition in the video industry and so many great videos out there.” said Micah Dorner, Video Producer for Master Track Productions. “It feels really great to have our work stand out!”